🔑Keywords, ELs, and Variants

What are Keywords, ELs, and Variants?

All bots need some way to find Shopify products, so they use Keywords, ELs, and Variants.

Keywords

1. Keywords are the fastest way to pickup a product, but can be the most risky

2. Be sure to include proper negative keywords so you don't pick up the wrong product

3. Try to use keywords as much as you can

4. Below is an example for the Jordan 1 High Mocha keywords

Keywords for the AJ1 Mocha Release

ELs (Early Links):

1. ELs are the slowest method for picking up the product

2. Can be the safest, given that the EL provided is correct

Variants

Variants are currently not used much when running for shopify, as they are the same as running links. The only relevant site that you should be running variants on is Atmos